Archive for March, 2009

Document forgery, bank and credit card fraud, spam, online privacy, identity theft, pharming, phishing, RFID. As we’ve progressed from telegraph to telephone to the Internet, and as we move into global communication, these terms are more and more part of our everyday lexicon.
Techniques for obtaining personal information (without which it is difficult to impersonate someone) [...]

As I watched the Lady Terps lose their bid for the Final Four the other night, I started thinking about how difficult this loss was for them, and why.  A loss is always difficult, in any form, but a loss like this, where they were a Number 1 seed, and all expectations were that they [...]

Listen to your audience but don’t wait for feedback to do some updating.  Spring cleaning time is a good time for a marketing and promotion tune-up.  How are you currently keeping your show fresh and relevant?  Review your album art, your blog, your formatting, your template.
Take time to review your template, adjusting based on all [...]

Where can my audience find my podcast?
Make your podcast available where your audience is listening, regardless of their preferred method of delivery.
It’s the belts and suspenders method of communication.

Some wear belts.
Some wear suspenders.
Some wear both.
Some wear neither.

Make sure your audience can reach you no matter how they choose to do so. (handheld devices, desktop computers, [...]

You have your MP3 file, now.  So how do you publish it to the world?
There is no mystery to RSS publication, although some would make you think so.  An RSS (real simple syndication) file is a simple text that links to your MP3 file.
Upload the MP3 audio files to a folder on your website or [...]

Basic Equipment
The basic equipment to record, save and convert to an MP3 is all you need. A sound editor, a microphone and a way to compress the sound file to an MP3 is standard for distributing audio files on the web.
Once your content is ready, what platform or application should you use to record [...]

Podcasting.  In a word, it’s simple.  You need a bit of equipment (you probably already have what you need.)  You need a subject and focus (if you are in business, you have this, we hope).  Outline your podcast, then jump in.  Tape and publish some practice episodes.  Ask your critics to provide constructive feedback.  Then [...]

Communication is a critical issue in today’s work environment.  So often this communication is global – either dealing with another culture, language, or environment.  There are so many things that we fail to recognize as people who speak English with an “American” accent, using slang and idioms that we grew up with, making assumptions that [...]

Means having a team that is forward thinking, looks to all activities, and focuses on strengths that bring not only revenues to the organization, but recognition and a membership who wants to be there.  This normally does not happen if your team can’t focus past themselves.  Sometimes reorganizations are required in order to produce the [...]

And finally, on this topic, I think that you, as the “top guy (or gal)” need to listen to your team members, bang out what is good for the organization and put aside those activities that don’t contribute fully to accomplishments set forward by the organization or the governing body for the organization.   You must [...]